|
|
|
||
Poslední úprava: Hřebačková Monika PhDr. (09.02.2021)
|
|
||
Poslední úprava: Hřebačková Monika PhDr. (09.02.2021)
Primary literature Cotton, D., Falvey, D., Kent, S. Market Leader, Intermediate, 3rd. Ed. (Pearson) Class handouts Secondary literature Emmerson, Paul. Business Vocabulary Builder (MacMillan). Emmerson, Paul. Business Grammar Builder, 2nd Ed. (MacMillan). Simon, Sweeney. English for Business Communication. (Cambridge University Press). Dooley, Jenny; Evans, Virginia. Grammarway 3 (Express Publishing). https://tsufacultyoflaw.files.wordpress.com/2016/08/grammarway3-withanswers1.pdf Desmond, A. Gilling. The Essential Handbook For Business Writing. (Greenlink Consulting) https://www.academia.edu/31717020/The_Essential_Handbook_For_Business_W riting |
|
||
Poslední úprava: Hřebačková Monika PhDr. (09.02.2021)
A course portfolio |
|
||
Poslední úprava: Hřebačková Monika PhDr. (09.02.2021)
1. Course overview, presenting yourself 2. The Business World 3. Products, markets, and marketing 2 4. Brands and building the brand loyalty 5. Business Vocabulary Builder: Word combinations 6. Taking part in meetings 7. Meetings: Listening practice, taking minutes 8. Roleplay 9. Case Study: Hudson Corporation, building a brand 10. Case study writing task 11. Business travel, retaining key clients 12. Reading bank: text analysis, word patterns 13. Writing task: A summary 14. Revision |
|
||
Poslední úprava: Hřebačková Monika PhDr. (09.02.2021)
Students can receive credit for the course if they: 1) Meet course attendance requirements 2) Submit a complete Course Portfolio
|